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We are
continually updating resources of
value to
online marketers, as well as those
involved in traditional direct response.
Check back often for updates.
Resources
DM
News offers several excellent
free eNewsletters e-Newsletters
that help you get briefed on the
latest industry news. Titles include:
- WHITE
PAPER OF THE DAY
- DRTV
NEWS WEEKLY
- SEARCH
ENGINE MARKETING
- HOT
LIST OF THE DAY
- E-MAIL
MARKETING WEEKLY
- DATABASE
MARKETING
www.dmnews.com/cgi-bin/newslettersub.cgi
Marketing
Experiments has a five-word mission
statement: To discover what really
works. The Lab tests every conceivable
marketing method on the Internet.
This is a treasure trove of online
direct response intelligence.
www.marketingexperiments.com
Marketing
Sherpa is another great resource
- with valuable eNewsletters that
will deliver insight right to your
desktop.
www.marketingsherpa.com
MENG
(Marketing Executive Network Group)
is probably the best personal networking
group for individual marketers at
the senior level. They are truly
national, and have grown to 1,500
executives. Members enjoy access
to a huge network of contacts and
expertise.
www.mengonline.com
An
association near and dear . . .
I've been a member for almost 30
years. CADM (Chicago Association
of Direct Marketing) is the
Chicago area association for direct
marketers. Lot's of regular educational
and networking meetings. A great
place to volunteer.
www.cadm.org
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